The idea with this design and overall campaign is to get in front of mental health facilities, hospitals, etc. for patients to feel comfortable while being in such a vulnerable state. The message on the back will be clearly read by the person behind you, sending a warm message into the world for anyone who reads it. Let's replace these with the paper-thin gowns they currently have!

Front Right: Smiley face
Left Sleeve: Rain cloud
Back: "you are more important than you think" with brain illustration

• 80% organic cotton, 20% recycled polyester
• 100% organic cotton exterior
• Frenchy terry knit 
• Set-in sleeves
• 2×2 rib at collar
• Self-fabric neck tape
• Blank product sourced from Bangladesh

Disclaimer: US customers should order a size up as the EU sizes for this supplier correspond to a smaller size in the US market.